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Branding 101 for the Modern Day

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When a business wants to make a profit, they need to understand that they have to go beyond simply buying and selling their specific product/service. Even if you believe that have created a niche product/service all you need to do is just go on the Internet and search for that same niche product/service and just see the sheer number of people other than you who are selling it. Smart entrepreneurs understand that what you need to do in order to distinguish yourself from the rest of the sellers on the […]

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Sep, 2015

Using Social Media Smartly to Create Brand Loyalty

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When it comes to building brands, people need to make the best possible use of the medium that they have chosen to build their brands. It is the medium that people use the most that ends up becoming the most vital component of establishing the success of any brand. After all, the medium that most people use is the one which they depend on for information and knowledge. Popular Mediums of Communication In this era, virtually every single person who has access to the Internet, whether it be through their […]

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